Growth strategy for brands ready for their next chapter.
Fractional leadership and strategic advisory for consumer and hospitality brands.
Riki Swindler
Founder & Principal
Fractional leadership and strategic advisory for consumer and hospitality brands.
HiKu is inspired by a family name, Ku, and the structure of a haiku: simple, intentional, and memorable.
— a haiku
My role flexes from thought partner to embedded strategist, always designed to lighten the lift while amplifying impact.
Executive guidance when you need it.
Position, prioritize, and plan for sustainable growth.
Build profitable off-premise and catering engines.
Take new concepts and markets from idea to impact.
Turn innovation into storytelling, engagement, and revenue.
Short-term leadership coverage so your team stays on track.
A focused conversation to understand your goals and challenges.
A tailored proposal with recommended scope, investment, and approach.
We align on priorities, deliverables, timing, and ways of working.
Strategic recommendations and hands-on support to drive results.
We highly recommend working with Riki to unlock new growth avenues for your brand. Riki delivered a catering sales-building playbook rich with insights, winning tactics, and a thoughtful activation process we're excited to implement.
Riki thinks big and executes big. She's a tremendous storyteller, people-centric leader, and true thought partner. She is adaptable, drives for success, and simply put, she gets it and gets it done.
A brilliant marketer and strategic brand builder. Riki evolved our brand to be more compelling in new markets. Her work consistently led to opening-day lines and stronger-than-anticipated sales.
Riki helps consumer and hospitality brands grow with clarity, intention, and momentum. Her experience spans global brands, high-growth restaurant concepts, and consumer businesses, including ESPN, Sweetgreen, and Mendocino Farms.
She brings a unique perspective at the intersection of creativity and commerce, helping teams build brands people love while driving meaningful results.
Whether you're launching something new, expanding into new markets, or looking for experienced marketing leadership, HiKu can help.